 Poster: A snowHead
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Check out the launch issue online at http://www.inthesnow.com
What do we think of it? looks like you can subscribe to receive it online, otherwise it's freely available in snow and rock, Snozone etc
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Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
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Zulufish, I meet the guy who runs it at slide yesterday. After reading it last night, looks a great mag/newspaper and had some great articles.
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Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
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Zulufish, Zulusfish, thank you so much for popping up to tell us about this magazine. So selfless of you. What a joy it is to have posters like you, who have no vested interests, pointing out such stuff.
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You need to Login to know who's really who.
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achilles, 
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Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
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achilles, you are a cynic. No more than 55% of the content of this sorely-needed magazine is advertising. It is a good job there is no competition in this market sector. The editorial content is really brilliant. Thank you for having discovered it for us Zulufish.
One of the above statements is true... 
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Zulufish, Salutations, I'm afraid I must apologise for the rather prickly welcome by achilles he, like so many of his fellow snowHeads is a sophisticated, genteel soul that likes to be . . . shall we say, romanced and entertained before having the hard sell thrust in his face . . . . Me? I'm a semi-housebroken ferret who thinks you should get off your ill-mannered ass and introduce yourself properly . . . AND . . . until you've actually earned the moniker "the UK's No 1 Winter Sports Paper" you can shove it where Richard keeps his Gerbil.
Welcome . . . nice production values though.
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| Masque wrote: |
. . . until you've actually earned the moniker "the UK's No 1 Winter Sports Paper" you can shove it where Richard keeps his Gerbil.
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Perhaps he is associated with the "largest ski forum in the UK"... if by "large" you mean "small".
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Is that our Euan on page 33? 
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You'll get to see more forums and be part of the best ski club on the net.
You'll get to see more forums and be part of the best ski club on the net.
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Blimey, I'm kind of worried that I liked it now 
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snowHeads are a friendly bunch.
snowHeads are a friendly bunch.
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Zulufish, check out yourself...
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And love to help out and answer questions and of course, read each other's snow reports.
And love to help out and answer questions and of course, read each other's snow reports.
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I got a copy of In The Snow sent to me and it arrived today. I think it's a bit of a silly bold claim "UK's no.1 free etc"... surely a good few more issues under the belt and an ABC or BPA audited circulation would be appropriate. From marketing blurb I saw a while back, they're also claiming to be somehow novel. They're not of course, claiming almost identical distribution to Snow, Tribe and Dark Summer. I also think there's a serious issue on the horizon and that's the potential for confusion with Snow Magazine... spookily similar feel and distribution. Reckon it'll only take a few advertisers to get confused for a nice case of passing off to get underway (and we like that idea don't we?)
BIG issue will be survivability and advertising I reckon. Can the industry support another mag while all others are practically giving space away. I think not.
My Fall Line also arrived today... another fine effort.
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| Zulufish wrote: |
Check out the launch issue online at http://www.inthesnow.com
What do we think of it? looks like you can subscribe to receive it online, otherwise it's freely available in snow and rock, Snozone etc |
We think it's dire.
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You know it makes sense.
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Sorry it looks like a cut 'n' paste of a few ski forums and websites mixed with advertising. The online reader is fab though.
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Otherwise you'll just go on seeing the one name:
Otherwise you'll just go on seeing the one name:
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Zulufish, bet you didn't expect it to go this well...
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Poster: A snowHead
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Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
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| Frosty the Snowman wrote: |
| Guess which website gets a plug! |
www.cableconnectors.com ?
(It may not be a good joke, but it made me chuckle)
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Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
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Frosty the Snowman, but I notice he's stopped (or been stopped) plugging it in the ST
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| Quote: |
| bet you didn't expect it to go this well |
Bode Swiller, au contraire - anyone who has spent as much time browsing this place as Mr Fish obviously has would expect it to go exactly this well
yes, that flash reader is nifty isn't it? hmmmm.....
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Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
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You'll need to Register first of course.
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A tad harsh, me thinks.....any snow mag is better than nosnow mag at all, surely?
You old cynical gits!!!
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| Quote: |
You old cynical gits!!!
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I take that as a compliment.
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I think you've all fightened him away!!
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You'll get to see more forums and be part of the best ski club on the net.
You'll get to see more forums and be part of the best ski club on the net.
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| northantsred wrote: |
A tad harsh, me thinks.....any snow mag is better than nosnow mag at all, surely?
You old cynical gits!!! |
Well if you don't have the Innerweb thingie it is probably great.
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Zulufish,
You really need to work on these viral marketing skillz don't you?
Nevertheless I'll bite - looks good on superficially & you've obviously got the contacts to sell ad space. But scratch the surface and it looks like a lot of rehashes of press releases e.g. your big lead Revelstoke story uses eaxctly the same quotes I've seen in at least 2 other publications including the Times or Torygraph this weekend.
Mid/late season launch? Odd timing unless this is really a dummy issue.
Like the browser though - best I've seen.
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snowHeads are a friendly bunch.
snowHeads are a friendly bunch.
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And love to help out and answer questions and of course, read each other's snow reports.
And love to help out and answer questions and of course, read each other's snow reports.
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fatbob, those ads will have been free. I suspect the late launch is so that they can hit the ground running when it comes to selling ads (for real money) for next season. I wish them luck... i'm hearing that Ski and Skiing (same US publisher) are coming over with UK-ised versions, and the established mags will already be selling hard (especially to resorts). More competition yet the ad cake is diminishing fast. The money is continuing its steady march to the web. In The Snow seems to be editorially lead but successful freebie mags are always lead by the ad dept.
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You know it makes sense.
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Zulufish, Gawd .. aren't this lot unfair, bigoted and cynical. Not sure what to do with old feistys.
They missed the important bit, feedback ........ " It's Crap"
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Otherwise you'll just go on seeing the one name:
Otherwise you'll just go on seeing the one name:
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Poster: A snowHead
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Agenterre, oops
Yes - it is derivative crap. Why are the US/Canadian freebies so much better?
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Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
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Yoda, I've been following the development of this style of 'print to web' tools and whilst this is pretty, it is pretty functionless and as usual, the pillocks preparing it think we're all looking at their tome through a 24" iMac 
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Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
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Masque, whereas the solution is really a 24" Dell. 
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You need to Login to know who's really who.
You need to Login to know who's really who.
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achilles, There was I being nice about your sensitive nature . . . and then you go and soil yourself  in public
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Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
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| Quote: |
Why are the US/Canadian freebies so much better?
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Scale. Ten times more skiers & boarders going more regularly, buying more gear means more ad revenue available. And they have less mags. We must have a dozen. What amazes me still is that nobody in the UK snow media has developed a humdinger of a website.
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[quote="Bode Swiller"]
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What amazes me still is that nobody in the UK snow media has developed a humdinger of a website. |
Someone may have but the content may be user generated 
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fatbob, girly creep... a forum such as this would be an essential ingredient but a humdinger of a snowsports site would need to offer other dimensions as well.
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You'll get to see more forums and be part of the best ski club on the net.
You'll get to see more forums and be part of the best ski club on the net.
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Masque, ah I suppose I've been seduced by superficiality yet again  I am viewing on a 24" PC though, and can zoom etc. What functionality would you like to see? Is this an Adobe production or have they done it themselves d'ya reckon?
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| Yoda wrote: |
| Masque, ah I suppose I've been seduced by superficiality yet again I am viewing on a 24" PC though, and can zoom etc. What functionality would you like to see? Is this an Adobe production or have they done it themselves d'ya reckon? |
the 24" monitor thing is a bummer as my boss passes his days looking over my shoulder, personally I don't want to get fired this far throught the season and was hoping to make it to Nov 08 so no online ski mags for me.
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FAQ
Love it! Shameless self promotion n'all 
Hang on a minute, they are separate posts for a reason - one re photo: one re magazine. I'm no groupy, just asking the question. Still not sure... is it?
