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Quiksilver's (Rossignol) Costly Ski Lessons

 Poster: A snowHead
Poster: A snowHead
Quote:
Looks like Quiksilver won't be hitting the slopes this season -- or selling equipment to skiers and snowboarders, at least. Of course, the company never should have taken on the mountain in the first place. Just two and half years after purchasing its winter-sports brand, Quiksilver is reportedly considering three different offers for its Rossignol division.

The company plans to keep the brand name and continue a Rossignol apparel line, but it wants to unload the hard goods segment. Quiksilver has done well selling well-known clothing lines like Roxy and DC Shoes to its target teen market, but I think it made a serious error in buying the entirety of Rossignol two years ago. The ski maker had been facing declining sales and rising costs before the buyout, while losing market share to K2 and others.

http://www.fool.com/investing/small-cap/2007/09/17/quiksilvers-costly-ski-lessons.aspx
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 Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
Oh rats!
My Bandit XX's we're trashed by all my rock hooping last season, and I was hoping to get replacements.
Maybe time to consider switching allegiance, and - shock horror - the lazy b***** option of wider skis.

poo. Crying or Very sad
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 Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
Irrespective of their business model Rossi still make seriously good skis
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 You need to Login to know who's really who.
You need to Login to know who's really who.
It's kind of weird for me as I seem to meet Quiksilver's target demographic without meaning to. My golf clubs are Cleveland (bought over by Rossignol), my skis are Rossis (bought over by Quiksilver) and my jacket is Quiksilver Shocked. Are there any other sporting goods companies that Quiksilver own? Are they the sports equivalent of Nestle?
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 Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
thewahwah wrote:
It's kind of weird for me as I seem to meet Quiksilver's target demographic without meaning to. My golf clubs are Cleveland (bought over by Rossignol), my skis are Rossis (bought over by Quiksilver) and my jacket is Quiksilver Shocked. Are there any other sporting goods companies that Quiksilver own? Are they the sports equivalent of Nestle?


If your snowboard's a Lib Tech, your girlfriend/wife wears Roxy, you'd like to buy some Dynastars, you've got Look pedals for your bike, wear Etnies shoes IIRC..chances are
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