 Poster: A snowHead
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Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
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I quite like it actually, never knew those three skimqreas were all in the cairngorm national park. Well I knew cairngorm was obviously but not the other 2, well they say you learn something everyday, and it's only 8am!!!
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Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
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Very nice, are they selling them?
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shouldn't he have a helmet on ?
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Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
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davidof, and spoil that wonderful side-parting? No, no, no. 
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You'll need to Register first of course.
You'll need to Register first of course.
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Really smart and classy.
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I agree - nice poster
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roga, Lovely poster .. but not a great piece of marketing (my opinion of course  ). I would have thought you wanted to convey a modern image of easy access, good conditions, people having fun etc. - not a reference to a bygone age ...
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You'll get to see more forums and be part of the best ski club on the net.
You'll get to see more forums and be part of the best ski club on the net.
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A lovely poster hopefully it'll invoke memories and images of skiings golden age !
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| betterinblack wrote: |
| Very nice, are they selling them? |
In actual fact, believe it or not, they're giving A3 copies away free! (Only just found this out)
To secure yours e-mail them at advertise@Cairngorms-Park.com to ask for a copy and include your name and address. 
Associated blurb:
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Cairngorms-Park posters
The Cairngorms-Park poster concept was born out of a love of the American vintage posters produced in the mid-1930s in response to the Great Depression in America. The Federal Arts Project was focused in part on providing artwork for public buildings and while assisting struggling artists. Artists were tasked with creating posters that promoted the landscapes and wildlife of America's parks and vistas. The program ended in 1943. All of these posters are copyright free along with ours today. If you would like a printed A3 version of any of these Cairngorms Park posters just drop us any email and we will arrange for one to be posted to you. If you're a budding local artist or graphics designer and would like to design a Cairngorms-Park poster for us, then drop us an email to discuss your ideas and we may commission you. |
More info here
NOTE: they only have the winter one at the moment so copies of the other 2 posters on that page aren't available.
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snowHeads are a friendly bunch.
snowHeads are a friendly bunch.
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Agenterre, can't disagree but that sort of marketing requires a single (competent) agency to organise it and some joined up thinking ... perhaps Scotland will have an advertising campaign suitable for 2010 in around 50 years time ... I'm not cynical but having watched the marketing of Scottish skiing for quite a few years now I'd say I was realistic!
BTW, the guys who have created this poster (and 2 others too) are the people who do the accomodation website for the national park area, believe it or not they're nothing to do with marketing skiing in the narrow sense of the word, although I guess the availability of snowsports sells accomodation on their site so it is of interest to them. If I saw leaflets, let alone a poster (retro or otherwise) being produced by those who supposedly market snowsports in Scotland I'll eat my helmets, all three of them! 
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And love to help out and answer questions and of course, read each other's snow reports.
And love to help out and answer questions and of course, read each other's snow reports.
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Not at all a rip off of the Chamonix stuff,
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You know it makes sense.
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hey Rog, you on the Scoop Taylor archive on facebook?? SOme fab photos of the auld days up the Gorm (and around Strathspey in general). Brilliant day's skive from work if you aint already a member- must be a thousand pics up there by now
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Otherwise you'll just go on seeing the one name:
Otherwise you'll just go on seeing the one name:
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| Agenterre wrote: |
| roga, Lovely poster .. but not a great piece of marketing (my opinion of course ). I would have thought you wanted to convey a modern image of easy access, good conditions, people having fun etc. - not a reference to a bygone age ... |
I don't know it seems like a good bit of marketing if they can manage to get it out there and be seen. Frankly Scottish skiing can't compete on grounds of number of lifts, piste area,snow making, etc and it's unlikely to appeal to people who just want a weeks skiing and tartiflette.
But commited skiers should be kicking themselves for missing last season (me included) this won't do any harm.
Of course what they could really do with is another huge dump of snow and some joined up thinking where there are short breaks via trains (inc accomodation and lift pass) at reasonable prices to tempt people into contempating 2/3 trips a season.
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Poster: A snowHead
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Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
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roga, Jealous, yes, of the fact that for what I can afford here i can have a Castle near Cairngorm and a shop!!! 
I'm packing my bags.
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Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
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You need to Login to know who's really who.
You need to Login to know who's really who.
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Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
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| Quote: |
| Not at all a rip off of the Chamonix stuff |
Next years campaign comes with the tag line 'Cairngorm - Just Do It', no doubt?
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You'll need to Register first of course.
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tiffin, fascinating stuff - that's the first time I've ever enjoyed a link to the Daily Mail website 
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The Voice of Reason, More likely "Hiver/Ete"
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The Voice of Reason, I take it you won't be e-mailing for a free poster as a protest then
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You'll get to see more forums and be part of the best ski club on the net.
You'll get to see more forums and be part of the best ski club on the net.
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roga, In my defence I remembered it from another article and googled it, that was the first link that popped up. 
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snowHeads are a friendly bunch.
snowHeads are a friendly bunch.
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And love to help out and answer questions and of course, read each other's snow reports.
And love to help out and answer questions and of course, read each other's snow reports.
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chrisdavis, It can get a bit nippy out on those slopes
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You know it makes sense.
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roga, ah see what you are getting at here, you would like us to be original and contempary in our comments.
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Otherwise you'll just go on seeing the one name:
Otherwise you'll just go on seeing the one name:
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| roga wrote: |
| The Voice of Reason, I take it you won't be e-mailing for a free poster as a protest then |
You can sleep safely knowing that I will not be e-mailing anybody for a free poster to stick on my wall. Besides, tere is no room for me to put it up anywhere due to all my Peter Andre and Westlife posters....
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Poster: A snowHead
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The Voice of Reason, That reminds me, have you finished with my Kajagoogoo Annual?
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Obviously A snowHead isn't a real person
Obviously A snowHead isn't a real person
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Sorry, dont like it
Wasnt the Erna Low brochure styled like that last year?
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Well, the person's real but it's just a made up name, see?
Well, the person's real but it's just a made up name, see?
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You need to Login to know who's really who.
You need to Login to know who's really who.
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SMALLZOOKEEPER, Yep, I'll drop it round once I've finished taping it....
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Anyway, snowHeads is much more fun if you do.
Anyway, snowHeads is much more fun if you do.
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You'll need to Register first of course.
You'll need to Register first of course.
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You'll get to see more forums and be part of the best ski club on the net.
You'll get to see more forums and be part of the best ski club on the net.
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FAQ
